Automakers are re-evaluating their relationships with TV advertising as economic pressures mount. The industry’s TV spending dropped 23% in June compared with last year and has shifted away from local advertising, according to iSpot.TV.

Watching TV shows and movies is always great fun, but it's even better when you have the right sound system for the job. Now Amazon has the popular VIZIO Elevate Surround Sound System on offer with $120 off, making it a steal at just $979.

A year ago, “The 2021 ESPYS” brought in an estimates $1.6 million in national TV advertising, according to iSpot.tv.

Major advertisers that year included Dove Men+Care, Blue Moon, MassMutual, Hotels.com, Gatorade, Pizza Hut, Subway, T-Mobile, Capital One, and Wheels Up.

MadHive, the leading technology company engineered for modern TV advertising, today announced an alliance with TransUnion, a global information and insights company, to help advertisers navigate identity challenges across household and individual-level activation. The combination sets a new standard for privacy-minded identity and precise audience reach at scale in streaming TV channels and beyond.

“The foundation of MadHive’s ability to accurately connect the dots for advertisers rests on our device graph purpose-built for modern, programmatic TV,” said Luc Dumont, SVP of Business Development at MadHive. “With this partnership, advertisers will be able to bridge the gap between household-level and individual-level digital buying, which continues to be a challenge for linear TV.”

Ad tech company MadHive said it is working with TransUnion to deliver more precisely targeted connected TV ad campaigns.

The companies are aligning MadHive’s CTV Device Graph with TransUnion's people-based data to enable buying at the individual level. Advertisers will be able to maximize return on investment and enable publishers to optimize the monetization of the premium TV inventory, they said.

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Our runner-up pick in our guide to 4K TVs on a budget, the M-Series is a solid TV that performs nearly as well as our top pick. Though our testers said that the Vizio offered good picture quality for its price, as well as nice gaming features (such as HDMI 2.1), they found that the integrated SmartCast streaming platform was largely mediocre. Matching the lowest price we’ve seen, this deal makes the M-Series a great option for those who don’t want to break the bank.

National TV paid advertising spending from April 10 through July 10 was estimated to be $219.9 million -- up 38% from $159.2 million over the same period in 2021, according to iSpot.tv. At the same time, media value has dropped 17% to $157.0 million (from $188.3 million).

According to iSpot.TV, Dove Men+Care, Hotels.com, MassMutual, Subway, Blue Moon, Gatorade, Pizza Hut, Capital One, Facebook and Wheels Up were the most-seen advertisers during the initial run of the ESPY awards in 2021

Compared to the first half of 2019, nearly twice as many DTC brands appeared on TV in the first half of 2022. And compared to the same period last year, these brands have managed to both spend more (+20.5% year-over-year) and been seen more(+8.6% impressions). But which brands are driving the continued DTC growth, even as pandemic conditions that helped drive initial increases fade?

There are plenty of Amazon Prime Day deals on Fire TVs, but what if you want something different? Perhaps bigger? Vizio is discounting one of CNET's best TVs for the money, the 70-inch M-Series Quantum M70Q7-J03, by $100 right now at Prime Day competitor Best Buy. Normally a great deal at $800, the new $700 price makes it one of the better non-Amazon Prime Day deals on a TV this big.
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A TV That Offers Lifelike Picture QualityVizio’s 50-inch Class M7 Series features 4K streaming and award-winning Quantum Color; the result is a true-to-life picture with incredible color range. This TV is also equipped with a Vizio IQ active processor, which translates to faster browsing and smoother movement. You may want to act fast because this TV is $200 off at Walmart, bringing it down to just $598.

The notion that consumers use social video to educate themselves about products and brands’ desire to learn more about the consumer journey that follows viewing those videos is at the crux of Tubular Labs’ plan to extend their Tubular Consumer Insights product to include web viewing and search behaviors. This builds on the product’s existing ability to tie social video viewing to shopping behavior on AmazonAMZN -3.3% and WalmartWMT -0.4%, the world’s two largest retailers.

ViiV spent $8.3 million across all of its TV ads in June, according to the latest data from the real-time TV ad trackers at iSpot.tv, with the majority of this going to "Detect This."

That spend put Dovato in the top 10 pharma TV ad spenders last month—unusually for it and for any HIV drug. It came in seventh place across the entire industry.

Automakers estimated TV spending dropped 23% in June compared to a year ago, according to iSpot.tv.

The June 2022 estimated national TV spending was $161.3 million compared to $209.2 million for the same month in 2021.

She cited media measurement firm iSpot.tv as a company that is providing data to help set the value of ad transactions – or a “currency” in industry parlance. More than 30% of the brands that participated in NBCUniversal’s test-and-learn project were clients of iSpot.

"Thor" has totaled 1.3 billion in impressions, coming from 4,611 airings since April 30, according to iSpot.tv.
Total paid estimated Disney national TV advertising spending was $13.3 million.
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Total lifetime advertising spend for the movie so far -- according to a iSpot’s projection -- has “Minions” at an eye-popping $37.8 million in lifetime national TV spending, resulting in 1.7 billion impressions, from 5,866 commercial airings.

VIZIO (NYSE: VZIO) today unveiled the exclusive world premiere of the all new lifestyle series, @Home with Tori, sponsored by a collection of household name brands. Starring iconic actress, producer and creator, Tori Spelling, each new episode of the 10-part TV series will be available weekly on VIZIO’s WatchFree+ streaming service.

Nissan’s collaboration with movie star Brie Larson continues to be a major priority for the brand, as the new spot starring her “Today Is Made for the Thrill: Why Wait for Tomorrow?” debuts at No.1 on iSpot.tv’s list of the most-seen auto ads.

According to iSpot.tv, the top seven fast food television advertisers are Domino’s Pizza ($391.0 million), Taco Bell ($271.9 million), Subway ($254.4 million), Wendy’s ($210.6 million), McDonald’s ($200.9 million), Burger King ($193.9 million), and Pizza Hut ($146.3 million).